diff --git a/pom.xml b/pom.xml
index 228ddfe2e2feeab987e6723cd9efeff9d333a058..74fd62f5e9e6d9b8517a6276d7329636faf595a2 100644
--- a/pom.xml
+++ b/pom.xml
@@ -25,7 +25,7 @@
 
   <groupId>com.squareup.retrofit2</groupId>
   <artifactId>parent</artifactId>
-  <version>2.0.0-SNAPSHOT</version>
+  <version>2.0.0</version>
   <packaging>pom</packaging>
 
   <name>Retrofit (Parent)</name>
@@ -75,7 +75,7 @@
     <url>http://github.com/square/retrofit</url>
     <connection>scm:git:git://github.com/square/retrofit.git</connection>
     <developerConnection>scm:git:ssh://git@github.com/square/retrofit.git</developerConnection>
-    <tag>HEAD</tag>
+    <tag>parent-2.0.0</tag>
   </scm>
 
   <issueManagement>
diff --git a/retrofit-adapters/guava/pom.xml b/retrofit-adapters/guava/pom.xml
index 214c7ba8c44187f40f8fd12d4bed482d174ae7b2..db14488ec4e77760dc90b8d431731930ca914486 100644
--- a/retrofit-adapters/guava/pom.xml
+++ b/retrofit-adapters/guava/pom.xml
@@ -6,7 +6,7 @@
   <parent>
     <groupId>com.squareup.retrofit2</groupId>
     <artifactId>retrofit-adapters</artifactId>
-    <version>2.0.0-SNAPSHOT</version>
+    <version>2.0.0</version>
     <relativePath>../pom.xml</relativePath>
   </parent>
 
diff --git a/retrofit-adapters/java8/pom.xml b/retrofit-adapters/java8/pom.xml
index 7186177b12adce93d88c6a00ce43204e377ff4a4..13aa9568bb75977c71e7b772b4d48b407ed1737e 100644
--- a/retrofit-adapters/java8/pom.xml
+++ b/retrofit-adapters/java8/pom.xml
@@ -6,7 +6,7 @@
   <parent>
     <groupId>com.squareup.retrofit2</groupId>
     <artifactId>retrofit-adapters</artifactId>
-    <version>2.0.0-SNAPSHOT</version>
+    <version>2.0.0</version>
     <relativePath>../pom.xml</relativePath>
   </parent>
 
diff --git a/retrofit-adapters/pom.xml b/retrofit-adapters/pom.xml
index 5efb36b58d6d417328c87e70dc911dff9e3b8886..cdbafa2d985c153be177a496c85f70fa3e6aa6a0 100644
--- a/retrofit-adapters/pom.xml
+++ b/retrofit-adapters/pom.xml
@@ -6,7 +6,7 @@
   <parent>
     <groupId>com.squareup.retrofit2</groupId>
     <artifactId>parent</artifactId>
-    <version>2.0.0-SNAPSHOT</version>
+    <version>2.0.0</version>
     <relativePath>../pom.xml</relativePath>
   </parent>
 
diff --git a/retrofit-adapters/rxjava/pom.xml b/retrofit-adapters/rxjava/pom.xml
index 8e82d14e2e7a4209df9f80edce508b1cf52df1f6..cf59f60fbac1487035abc6addafe56910a1f1c5c 100644
--- a/retrofit-adapters/rxjava/pom.xml
+++ b/retrofit-adapters/rxjava/pom.xml
@@ -6,7 +6,7 @@
   <parent>
     <groupId>com.squareup.retrofit2</groupId>
     <artifactId>retrofit-adapters</artifactId>
-    <version>2.0.0-SNAPSHOT</version>
+    <version>2.0.0</version>
     <relativePath>../pom.xml</relativePath>
   </parent>
 
diff --git a/retrofit-converters/gson/pom.xml b/retrofit-converters/gson/pom.xml
index 16f2b47dce92b76e45e667cdf322536618a4fbaa..9d1f8bb421f937f5e8938ab2d2a335fd5c456185 100644
--- a/retrofit-converters/gson/pom.xml
+++ b/retrofit-converters/gson/pom.xml
@@ -6,7 +6,7 @@
   <parent>
     <groupId>com.squareup.retrofit2</groupId>
     <artifactId>retrofit-converters</artifactId>
-    <version>2.0.0-SNAPSHOT</version>
+    <version>2.0.0</version>
     <relativePath>../pom.xml</relativePath>
   </parent>
 
diff --git a/retrofit-converters/jackson/pom.xml b/retrofit-converters/jackson/pom.xml
index ef8e7e37239e77faa521c2a14f6628612ec3c99c..9ade3fe93f616c0c73656ffe5b05214be6b9aec3 100644
--- a/retrofit-converters/jackson/pom.xml
+++ b/retrofit-converters/jackson/pom.xml
@@ -6,7 +6,7 @@
   <parent>
     <groupId>com.squareup.retrofit2</groupId>
     <artifactId>retrofit-converters</artifactId>
-    <version>2.0.0-SNAPSHOT</version>
+    <version>2.0.0</version>
     <relativePath>../pom.xml</relativePath>
   </parent>
 
diff --git a/retrofit-converters/moshi/pom.xml b/retrofit-converters/moshi/pom.xml
index 7bbf29cb8dc7f254d8ca2252cdd0b1fd9d1136a8..3099b385fb590720ae516dba6ec4bff9056d1068 100644
--- a/retrofit-converters/moshi/pom.xml
+++ b/retrofit-converters/moshi/pom.xml
@@ -6,7 +6,7 @@
   <parent>
     <groupId>com.squareup.retrofit2</groupId>
     <artifactId>retrofit-converters</artifactId>
-    <version>2.0.0-SNAPSHOT</version>
+    <version>2.0.0</version>
     <relativePath>../pom.xml</relativePath>
   </parent>
 
diff --git a/retrofit-converters/pom.xml b/retrofit-converters/pom.xml
index 64adb389231216dc61a51c5bf9a74e0319549240..a4dff21aad6c8ce17a7090e45ddf3c6ef8332d1a 100644
--- a/retrofit-converters/pom.xml
+++ b/retrofit-converters/pom.xml
@@ -6,7 +6,7 @@
   <parent>
     <groupId>com.squareup.retrofit2</groupId>
     <artifactId>parent</artifactId>
-    <version>2.0.0-SNAPSHOT</version>
+    <version>2.0.0</version>
     <relativePath>../pom.xml</relativePath>
   </parent>
 
diff --git a/retrofit-converters/protobuf/pom.xml b/retrofit-converters/protobuf/pom.xml
index 1d184fc1f36c45f59add0213914927d244cfe888..7bac5753ccfeec24f60b843fce6fa872f81f0f77 100644
--- a/retrofit-converters/protobuf/pom.xml
+++ b/retrofit-converters/protobuf/pom.xml
@@ -6,7 +6,7 @@
   <parent>
     <groupId>com.squareup.retrofit2</groupId>
     <artifactId>retrofit-converters</artifactId>
-    <version>2.0.0-SNAPSHOT</version>
+    <version>2.0.0</version>
     <relativePath>../pom.xml</relativePath>
   </parent>
 
diff --git a/retrofit-converters/scalars/pom.xml b/retrofit-converters/scalars/pom.xml
index e0c7e78a1712c34e46216b79eb9a4c562d1d00ad..a99077b2a88b3c05e07ddad308fde29c7f52cddb 100644
--- a/retrofit-converters/scalars/pom.xml
+++ b/retrofit-converters/scalars/pom.xml
@@ -6,7 +6,7 @@
   <parent>
     <groupId>com.squareup.retrofit2</groupId>
     <artifactId>retrofit-converters</artifactId>
-    <version>2.0.0-SNAPSHOT</version>
+    <version>2.0.0</version>
     <relativePath>../pom.xml</relativePath>
   </parent>
 
diff --git a/retrofit-converters/simplexml/pom.xml b/retrofit-converters/simplexml/pom.xml
index e7172e129022267fb623c136fea7186e515bcabb..7c9f8d6bab97f5b5d1f3b0712fe8cadd2a3226fc 100644
--- a/retrofit-converters/simplexml/pom.xml
+++ b/retrofit-converters/simplexml/pom.xml
@@ -6,7 +6,7 @@
   <parent>
     <groupId>com.squareup.retrofit2</groupId>
     <artifactId>retrofit-converters</artifactId>
-    <version>2.0.0-SNAPSHOT</version>
+    <version>2.0.0</version>
     <relativePath>../pom.xml</relativePath>
   </parent>
 
diff --git a/retrofit-converters/wire/pom.xml b/retrofit-converters/wire/pom.xml
index db9c2e529b8d7af899f0d9e71331e7553aa0f368..9b7ae794688c00f0d62f2463099dab95587a1b6f 100644
--- a/retrofit-converters/wire/pom.xml
+++ b/retrofit-converters/wire/pom.xml
@@ -10,7 +10,7 @@
   <parent>
     <groupId>com.squareup.retrofit2</groupId>
     <artifactId>retrofit-converters</artifactId>
-    <version>2.0.0-SNAPSHOT</version>
+    <version>2.0.0</version>
     <relativePath>../pom.xml</relativePath>
   </parent>
 
diff --git a/retrofit-mock/pom.xml b/retrofit-mock/pom.xml
index 9a5e881a1ced8e2eac76409d25bca2124f8aef24..e7b9038acb241d9141755d7704c3d0515dde266a 100644
--- a/retrofit-mock/pom.xml
+++ b/retrofit-mock/pom.xml
@@ -6,7 +6,7 @@
   <parent>
     <groupId>com.squareup.retrofit2</groupId>
     <artifactId>parent</artifactId>
-    <version>2.0.0-SNAPSHOT</version>
+    <version>2.0.0</version>
     <relativePath>../pom.xml</relativePath>
   </parent>
 
diff --git a/retrofit/pom.xml b/retrofit/pom.xml
index ae8fa0d0fa455dfe076d7dad3366c58e71bdeee1..d5be514ed21c6db6ab1ac11349233c73a6324f73 100644
--- a/retrofit/pom.xml
+++ b/retrofit/pom.xml
@@ -6,7 +6,7 @@
   <parent>
     <groupId>com.squareup.retrofit2</groupId>
     <artifactId>parent</artifactId>
-    <version>2.0.0-SNAPSHOT</version>
+    <version>2.0.0</version>
     <relativePath>../pom.xml</relativePath>
   </parent>
 
diff --git a/samples/pom.xml b/samples/pom.xml
index ca759a16f7fd10faccb7dced989898e5bfbf36fe..33f799fa24ca558b027a2e4a0ab18aed5c0fcadd 100644
--- a/samples/pom.xml
+++ b/samples/pom.xml
@@ -6,7 +6,7 @@
   <parent>
     <groupId>com.squareup.retrofit2</groupId>
     <artifactId>parent</artifactId>
-    <version>2.0.0-SNAPSHOT</version>
+    <version>2.0.0</version>
     <relativePath>../pom.xml</relativePath>
   </parent>