diff --git a/actionview/lib/action_view/template/handlers/raw.rb b/actionview/lib/action_view/template/handlers/raw.rb
index b08fb0870fa227edc73aacaf13f869738aba9239..760f517431418fd00176c31bbffe249cefda7995 100644
--- a/actionview/lib/action_view/template/handlers/raw.rb
+++ b/actionview/lib/action_view/template/handlers/raw.rb
@@ -2,9 +2,7 @@ module ActionView
   module Template::Handlers
     class Raw
       def call(template)
-        escaped = template.source.gsub(':'.freeze, '\:'.freeze)
-
-        '%q:' + escaped + ':;'
+        "#{template.source.inspect};"
       end
     end
   end